5 Tips for Social Media Marketing with eCommerce

If you run an ecommerce business, chances are your customers – regardless of their age, gender or economic status – are active on social networks and social media sharing sites.

Just consider the statistics from social media monitoring site Pingdom:

Males and females almost equally use social sites (47% vs. 53%)

61% of Facebook users are middle aged or older, with the average age being 37

18- to 24-year-olds don’t dominate any particular social networking site; they’re spread out all over

The bottom line: If you aren’t discovering which in social networking channels your customers spend time and include them in your ecommerce marketing mix, you’re probably  missing out on building relationships, community and increasing new customer acquisition through online word of mouth.

Leverage these five social media marketing tips for ecommerce to either get started with more social digital marketing or take your current social strategy to the next level:

1. Go Where Your Customers Are

2. Monitor What Your Competitors Are Doing

3. Promote Exclusive Offers Through Social Media

4. Don’t Just Push Products and Promotions

5. Sell Products Through Social Networks Read more at www.toprankblog.com