Barack Obama’s Social Media Lessons For Small Business
Here is a neat concept. These guys are going to follow Barack Obama’s social network strategy and show you how it can help small business.
A few weeks back David Bullock and Brent Leary had a
conversation/webinar highlighting some of the reasons they felt small
business people would benefit from taking a closer look at the Obama
campaign’s approach to social media. They recorded it for your on-demand
viewing:
“In many ways, the challenges Barack Obama’s presidential
campaign faces are representative of the obstacles we run into every
day as small business owners and entrepreneurs. It may not appear like
this is the case, as we see him on television, on the cover of national
publications and in photographs with world leaders. But that wasn’t
always the case, as many of us had never heard of him just four years
ago. And even when he announced his candidacy, he still wasn’t taken
seriously by political insiders…or outsiders for that matter.”
campaign faces are representative of the obstacles we run into every
day as small business owners and entrepreneurs. It may not appear like
this is the case, as we see him on television, on the cover of national
publications and in photographs with world leaders. But that wasn’t
always the case, as many of us had never heard of him just four years
ago. And even when he announced his candidacy, he still wasn’t taken
seriously by political insiders…or outsiders for that matter.”
- Part One – Barack 2.0 Webinar #1 Part 1
- Part Two – Barack 2.0 Webinar #1 Part 2
And they also put together an enhanced transcript of the webinar,
complete with screenshots and links to the sites we discussed during
the conversation:
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