ColderICE Wednesday Newsflash
The 7 Aspects of Inbound Marketing Most People Screw Up
Too often, marketing is just plain bad. The problem is that bad marketing often works better than no marketing at all. Inbound marketing is helping to change this by creating marketing that people love, which luckily also results in 61% lower lead costs.
The Myth of Mobile Content Marketing
A couple years ago, he (or someone around him) released an official Drudge Report iPhone app.
“Excellent,” I whispered, deep within the halls of the Bruce Family Compound.
I downloaded the thing the day it hit the App Store and opened it up. I opened it a few more times after that … then deleted it before the week was done.
25 Clever Ways to Grow Your Email Marketing List
It’s a sad fact, but your email marketing database degrades by about 25% every year. Your contacts’ email addresses change as they move from one company to another, they opt-out of your email communication, or they abandon that old AOL address they only use to fill out forms on websites.