Top 3 Ecommerce Selling Tips for 2011
Here are my top 3 tips for 2011, along with Jonathan Garriss the CEO of GothamCityOnline.com. Amplify’d from pesa-events.com.au As we enter another exciting year, it’s a great time to plan for the year ahead. What should you be focusing on? What will be critical to your ecommerce success in 2011? We contacted some of the expert speakers from PeSA Summit 2010 and asked them to share their Top 3 Tips for selling successfully online in 2011. Jonathan Garriss – GothamCityOnline.com 1. Create a plan/strategy for 2011 before things get too crazy 2. Measure the...
read more5 Tips for Social Media Marketing with eCommerce
Be sure to read this article in its entirety by going to Top Rank (http://www.toprankblog.com/2010/03/ecommerce-marketing-social-media-tips/) Amplify’d from www.toprankblog.com If you run an ecommerce business, chances are your customers – regardless of their age, gender or economic status – are active on social networks and social media sharing sites. Just consider the statistics from social media monitoring site Pingdom: Males and females almost equally use social sites (47% vs. 53%) 61% of Facebook users are middle aged or...
read moreHow to Write Effectively for an eCommerce Site
Amplify’d from blog.hubspot.com For the majority of eCommerce stores a consistent problem is getting visitors to their website. Blogging helps alleviate this problem while driving qualified traffic to your website. Search engines and human readers alike put priority on fresh content and blogging makes it easier to get your eCommerce shop involved in conversations happening around your industry. Besides blogging’s effectiveness in pulling in potential consumers companies that blog accumulate 55% more traffic than companies that don’t blog. Still, there are...
read moreeBizATL.com Get’s a 5-Star Review from Atlanta’s eCommerce Blogger Benin Brown…Sweet!
Our monthly ecommerce merchants meetup that we do here in Atlanta (eBizATL.com) got some really great coverage from Benin Brown who attended our meetup for the very first time on Tuesday night. Benin is a well respected ecommerce professional in the Atlanta area and his take on the event was FANTASTIC! To anyone who considered coming to the event but missed it, I’d highly encourage you to make the next eCommerce Merchants meetup. After all look at me your boy travelled all the way from Cherokee County to attend the event, so if I can do it then I know you can. Of course, in planning events...
read moreAmazon Makes Huge Warehouse Investment In Germany & ChannelAdvisor Follows The Leader
On their Q2 call, Amazon executives dropped a little number on analysts that was a pretty big surprised. They noted they are adding 13 fulfillment centers (FCs) to the ~38 they have now. That’s a > 30% increase in fulfillment centers and depending on the size could be an even larger expansion from a sq-ft and thus capacity standpoint. That’s a big investment and it left people scratching their heads – why, where, how big, and does this mean Amazon is seeing another leg of growth (vs. slowing down)? Digging a little deeper on Amazon’s...
read more75% Of Online Retailers Are Ramping Up Mobile Strategies
Consumers’ increasing appetite for mobile applications is driving online retailers to speed up their mobile marketing initiatives. According to a Forrester Research, Inc. (Nasdaq: FORR) study produced in partnership with Shop.org, the National Retail Federation’s digital division, nearly three-quarters (74 percent) of online retailers either already have or are developing a mobile strategy. One in five boasts having a fully implemented mobile strategy in place already. The survey of 109 companies is part of The State of Retailing Onlineresearch series, which provides eBusiness...
read moreJune eCommerce Retail Numbers Are In…eBay We Have a Problem…
Key Points From comScore’s June U.S. Traffic Release June and Q2 U.S. Online Retail Traffic Trends Largely Neutral — Overall U.S. Y/Y Traffic to Online Retail sites was modestly positive Q2 traffic (up 13.0%) very modestly better than Q1 trends (up 12.7%) comScore tracked 21% Y/Y growth to Amazon’s U.S. Website comScore tracked a 5% Y/Y decline to eBay’s U.S. Website And the icing on the cake for me was this quote "…these trends as Neutral to both a Bullish AMZN and a Bearish EBAY…" Wow, does that say alot? These stock analyst are looking at Amazon...
read morePress Release: P&G Brands Launches eStore Today to U.S. Consumers
P&G and PFSweb will test innovative e-commerce concepts to unlock growth for online sales of consumer product categories CINCINNATI, May 20, 2010 /PRNewswire via COMTEX/ –The Procter & Gamble Company (P&G) (NYSE: PG) and PFSweb, Inc. (Nasdaq: PFSW) announced a new online shopping site is now available for U.S. consumers. Named the eStore, the online shopping site is owned and operated by PFSweb and will feature the breadth of P&G brands including Tide(R), Pampers(R), Olay(R), CoverGirl(R), Swiffer(R) and Febreze(R). The eStore has been created with shopper insights to...
read moreTheFind.com’s CEO Siva Kumar Speaks to ColderICE about eCommerce and Search
A very insightful discussion with the CEO of shopping search engine TheFind.com, Siva Kumar. While at ChannelAdvisor Catalyst Conference I was able to grab Siva and get this interview. Of particular note, pay attention to his outlook on eCommerce for 2010. It really is an eye-opening analogy TheFind is the vertical search engine for shopping that puts every product, every store, every sale, coupon and discount, right at your fingertips. No matter what it is you.re looking for, you can quickly find the lowest price, the best deal, the perfect gift, or that hard-to-find item. TheFind crawls...
read moreBing’s Director of Marketing, Raju Malhotra Speaks to ColderICE
Coming off his talk at ChannelAdvisor Catalyst conference, I got a chance to talk with Bing’s Product Marketing Director. The launch of Bing has successfully revitalized the MSN search experience, with a goal of becoming “THE destination for all commerce-related searches,” what will that mean for retailers? Raju Malhotra is Director of Product Marketing for Bing, Microsoft’s Decision Engine for consumers. He is responsible for the strategy to make Bing as the starting point for all shopping decisions. He manages the customer experience from finding the right product at Bing to...
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