Social Media in a Minute Episode #2 w/ John Lawson
John takes a quick look at the simple things you can do to make your social media marketing strategy a sales success. Recommend on Facebook Share on Linkedin Share with Stumblers Tweet about it Bookmark in Browser Tell a friend...
read more75% Of Online Retailers Are Ramping Up Mobile Strategies
Consumers’ increasing appetite for mobile applications is driving online retailers to speed up their mobile marketing initiatives. According to a Forrester Research, Inc. (Nasdaq: FORR) study produced in partnership with Shop.org, the National Retail Federation’s digital division, nearly three-quarters (74 percent) of online retailers either already have or are developing a mobile strategy. One in five boasts having a fully implemented mobile strategy in place already. The survey of 109 companies is part of The State of Retailing Onlineresearch series, which provides eBusiness...
read moreThis Business of Social Media: Can Social Marketing Grow Business?
That my friends is the million dollar question. Actually the funny thing about the question is there is NO answer! Yet companies are already spending millions to get into the game. Recently I did my talk about how “Social Media For Business Sucks” and put up the video for the entire talk. The key to this whole industry was laid out from my perspective as a social media ‘evangelist’ Now available for FREE download is the all new 2010 Social Media Marketing Industry Report from Michael Stelzner. In this report there are details about how marketers are using social media...
read moreThe 24 Reasons Why Twitter Sucks…
This explains it all, I simply am not able to communicate it better. I said it too that social media relevancy must come with some defects. These are all areas for improvement in our use of these tools. I love the freedoms that social media has made common to us all as a vehicle. But this is too damn funny not to post here on ColderICE.com 24 Reasons why Twitter sucks! from Henrico Dolfing. Recommend on Facebook Share on Linkedin Share with Stumblers Tweet about it Bookmark in Browser Tell a friend...
read moreThe Future of Social Commerce
Social networking has been growing exponentially and throughout that speedy process newer and newer platforms have been evolving and making a name for themselves in small niches. Marketers have realized there is money in this evolution and they are targeting it more than ever. As eCommerce merchants we need to embrace the growing change and the need to be “informed” and target our audience through the free spaces that exist like Twitter, Facebook and LinkedIn. The only investment needed is time and resources as you continue to grow. Social Commerce is defined as the relationship and...
read moreZuckerberg: Facebook Continues To Move the Social Engagement Needle To The Right
I am so all over the recent push of new tools from Facebook. The boy faced billionaire CEO of Facebook, Mark Zuckerberg outlined a series of simplified and more seamless experiences for users with the Facebook Open Graph platform during Facebook’s F8 developers conference in San Francisco. These social plug-ins, which are dropped into sites and allow the user to see which of your friends like content around the Web, will make Facebook applications a lot more social, said Zuckerberg, without sharing any unnecessary data. There are now more than 400 million people on Facebook, four times...
read moreWibiya Toolbar Ties My Blog Into Old Site with Bonus Dash of eCommerce
?I’m writing this immediately after spending about 2 hours playing around with wibiya, so please excuse my excitement—but greatest thing since sliced bread definitely comes to mind! I’d seen the bar around on other websites (including this one, look down) but wasn’t sold on it because I was convinced it’d slow down my site. Well, the other night I watched to my buddy John Lawson (that ColderICE dude) do his Social Media for Business SUCKS presentation at the eCommerce Summit conference in Las Vegas, and his praise planted wibiya back in my mind. I figured I’d give a look when...
read moreSocial Media For Business SUCKS!
This was recorded LIVE in Las Vegas at the eCommerce Summit 2010 Every day, thousands of small businesses and entrepreneurs miss out on millions of dollars in revenue simply because they don’t know how to utilize the Internet for marketing and selling. This is NOT your same old ABC stuff, these are actual eCommerce practices for Social Media that will yield bottom line results and amp up your business. You comments from the #ICENotes hash tag. You can use Twitter to add comments here by simply including the #ICENotes hash tag. Enter your comments, I would really like to hear...
read moreWelcome 2010: The End of The Decade w/ Brent Leary & JB
Hey guys, I know many of you have expressed how you will miss the old B.S. Walks podcast, but do not fret! I will make sure that we bring you engaging and informative information for 2010 like you NEVER could have expected from us. Just hang tight, cause 2010 is going to be a blast for the ColderICE family. If you want to be sure you do not miss a thing, do this… 1) Go to YouTube and press my yellow "Subscribe Button" – I will be posting a lot of education and ecommerce material in the coming weeks and this will be the FIRST place to see it. 2) Be sure to join the...
read moreBrent Leary Guest Hosts on B.S. Walks When Money Talks
[podcast]http://recordings.talkshoe.com/TC-24026/TS-294122.mp3[/podcast][podcast]http://recordings.talkshoe.com/TC-24026/TS-294122.mp3[/podcast][podcast]http://recordings.talkshoe.com/TC-24026/TS-294122.mp3[/podcast][podcast]http://recordings.talkshoe.com/TC-24026/TS-294122.mp3[/podcast]On today’s show I had a very special guest host. One of my mentors in social media came and co-hosted with me on the show. The result was POWER PACKED, it really was a show that I am proud to have been able to do. Brent is world renown as a leader in Social CRM and blogs over at BrentLeary.com. He...
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