75% Of Online Retailers Are Ramping Up Mobile Strategies
Pin It Consumers’ increasing appetite for mobile applications is driving online retailers to speed up their mobile marketing initiatives. According to a Forrester Research, Inc. (Nasdaq: FORR) study produced in partnership with Shop.org, the National Retail Federation’s digital division, nearly three-quarters (74 percent) of online retailers either already have or are developing a mobile strategy. One in five boasts having a fully implemented mobile strategy in place already. The survey of 109 companies is part of The State of Retailing Onlineresearch series, which provides...
read moreThis Business of Social Media: Can Social Marketing Grow Business?
Pin ItThat my friends is the million dollar question. Actually the funny thing about the question is there is NO answer! Yet companies are already spending millions to get into the game. Recently I did my talk about how “Social Media For Business Sucks” and put up the video for the entire talk. The key to this whole industry was laid out from my perspective as a social media ‘evangelist’ Now available for FREE download is the all new 2010 Social Media Marketing Industry Report from Michael Stelzner. In this report there are details about how marketers are using social...
read moreBubbles: Networking for the Now Generation
Pin ItRemember the relics of the past, your grandfather’s generation of how they used to network? Picture in your mind those bound business card books – remember these? They were small, leather bound with clear sleeves to hold business cards. Some of them were tabbed or alphabetical. That relic was replaced by saving business contacts in Act! Contact software and finally made accessible to all of us via Microsoft Office Outlook. How about the rotary phone? A Rolodex? Actually traveling physically just to network? All things of the past, almost nostalgic in the “Now Generation”...
read moreEach One, Teach One: eCommerce OPEN Discussion (Alpha Test)
Pin ItPlease bear with me and let me set this up with a little background and then I will bring this up to TODAY and why I would like to try this Alpha Test… Each One Teach One is a known African-American Proverb. This phrase originated in the US during slavery, when Africans and African Americans were denied education, including learning to read. Many, if not most slaves were kept in a state of ignorance about anything beyond their immediate circumstances which were under control of owners, the law makers and the authorities. Denying education was one of the methods used to keep them...
read moreMultiplying by ZERO: You Just Became A Nobody, Everywhere?!?
Pin ItCongratulations!!! You have just duplicated your "un-success". Wow, I am sure you are so proud of yourself. How many platforms do you have ID’s on? How many "booths", websites, stores, blogs, social sign ups, Twitter followers, Linked-In connections? WOW, that is very impressive. The most impressive part is the fact that you are still NOBODY!!! The late, great Billy Preston (the only person who had a BIGGER Afro than Michael Jackson) had a song called "Nothing From Nothing" and the lyric goes like this: I’m not tryin’ to be your highness ...
read moreFacebook Goes Cha Ching and Hits 300 Million Users Too!
Pin ItWho would have thunk it? 300 million users are now registered on Facebook, holy cow! Now these are not just any old users, but they are actual UNIQUE users for the most part. See you got eBay who reports an estimated 338.2 million users (according to the June 2009 eBay Quarterly Report) which is very inflated due to inactivity or duplication. That is a whole different ballgame. Facebook users report repeated uses daily and accounts on Facebook have been pretty restrictive to having a real person behind most of its accounts. This new number of 300 million for Facebook is really a pretty...
read moreSocial Marketing: My Theory of Flowers and Bees
Pin ItI do not think I could write this out if I had too. My ability to express myself in words and prose is limited to about 140 characters. So now you understand why I love Twitter so much So here it is, my theory of the most perfect example of social marketing was revealed to me while watching a bee in the flowers. This is by far the MOST POWERFUL analogy of social marketing I have found. And low and behold I found it by watching a bee do its thang! LinkedTube Please Rate My Video with 5-Stars DSR’s Recommend on Facebook Share on Linkedin Share with Stumblers Tweet about it...
read moreThinking Win-Win Is Such a 1992 Philosophy
Pin ItIn today’s world there is a "hyper-network" taking place. We are all hyper networking thanks to social services, both on personal and business levels. By network I mean people who know you, like you and trust you. The new issue with this hyper networking is that suddenly people are always trying to "keep track" of all of their networkers, for lack of a better term. What I mean is that suddenly people are now seeing if you re-tweet everything they say. Or did you post a back link to their blog post. How many times did you recognize them on a "Twitter follow...
read more“Google Wave” Says Hello World and Gives “The Finger” to All The Other Social Tools!!!
Pin ItSo ok I just recently wrote the The Social Networking Trinity article and gave my top 3 best social tools. Then comes Google Wave in a demo from Lars Rasmussen, Software Engineering Manager. Google Wave is a product that helps users communicate and collaborate on the web. A "wave" is equal parts conversation and document, where users can almost instantly communicate and work together with richly formatted text, photos, videos, maps, and more. Dude, my ENTIRE WORLD just changed today. Everything I though about being way in the future was suddenly in a 80 minute presentation....
read moreWhat Was The HOTTEST Topic At StomperNET Live in Atlanta?!?
Pin ItI will give you 3 guesses for what was by FAR he hottest topic at StomperNET Live this weekend in Atlanta? Come on, you know it HAD to be Social Media right? Of course it was. Here is my quick update from the floor on what the hype is all about. And do not forget that on MONDAY Night at 8:00 pm I will be presenting on this same topic LIVE…More details to come soon! social media video at StomperNET LIVE Recommend on Facebook Share on Linkedin Share with Stumblers Tweet about it Subscribe to the comments on this post Tell a friend...
read moreBe in it to win it
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